Your data, your call
Two separate things live on this page: stopping our emails, and removing the data we hold. Both work by confirmation link, so nobody can act on an address that is not theirs. You do not need an account for either, and you do not need to explain yourself.
Stop our emails
Enter your address and you will be unsubscribed immediately. We keep only a suppression record so you are never re-added by accident.

Prefer to do it yourself? Scan the code to open the unsubscribe form hosted by Brevo, the service that sends our email. It is a plain image, so it still works if our own request ever fails.
Delete the data we hold
Removes your contact record from our email service entirely, together with the answers stored alongside it if you completed the product finder quiz. This cannot be undone.
What this covers
The email address you give us when you subscribe, when you complete the product finder quiz, or when you contact us. Where you completed the quiz, the answers you gave are stored alongside that address.
What it does not cover
Anonymous analytics. We measure page views and in-app interactions through Google Analytics, which does not identify you by email address, so there is nothing to match a request against. Blocking analytics in your browser settings works immediately if you would prefer that.
Unsubscribing and deleting are not the same
Unsubscribing stops our email and leaves a suppression record behind, which is what keeps you off the list permanently. Deleting removes the record entirely from every list we hold. If you want both, do them in that order.
Why there is a confirmation step
Because deleting is permanent, we only act on a request confirmed from the inbox itself. Submit your address, open the email we send, click the link. That proves the address is yours and stops anyone else from removing your data or ours. The link lasts 48 hours.
If something goes wrong
Use our contact form and we will handle it by hand. The full privacy policy has the detail behind all of this.