Cookie Policy

Last updated: March 2, 2026

What Are Cookies?

Cookies are small text files that are stored on your device (computer, tablet, or mobile) when you visit our website. They help us provide you with a better experience by remembering your preferences and understanding how you use our site.

Why We Use Cookies

We use cookies for the following purposes:

  • Essential Operations: To enable core website functionality
  • Performance & Analytics: To understand how visitors interact with our site
  • Functionality: To remember your preferences and settings
  • Marketing: To deliver relevant content and measure campaign effectiveness

Types of Cookies We Use

1. Essential Cookies

These cookies are necessary for the website to function properly. They enable basic functions like page navigation, secure access to certain areas, and form submission.

Examples: Session cookies, authentication cookies

Legal basis: Legitimate interest (necessary for service)

2. Analytics Cookies

These cookies help us understand how visitors interact with our website by collecting anonymous information about pages visited, time spent, and traffic sources.

We use: Google Analytics (anonymized)

Data collected: Page views, session duration, bounce rate, traffic source

Legal basis: Legitimate interest (website improvement)

3. Functionality Cookies

These cookies remember your choices and preferences (such as your quiz responses) to provide enhanced, personalized features.

Examples: Quiz state management, language preferences

Legal basis: Consent (via cookie banner)

4. Marketing Cookies

These cookies track your activity across websites to display relevant advertisements and measure campaign effectiveness.

We use: Affiliate tracking cookies (Awin, ShareASale, etc.), Brevo email tracking

Data collected: Click-through rates, conversion tracking

Legal basis: Consent (via cookie banner)

Third-Party Cookies

In addition to our own cookies, we use cookies from trusted third-party services:

  • Google Analytics: Website analytics (you can opt-out via Google's opt-out browser add-on)
  • Brevo: Email marketing analytics
  • Affiliate Networks: Commission tracking (Awin, ShareASale, etc.)

These third parties have their own privacy policies and cookie policies. We recommend reviewing them.

How to Manage Cookie Preferences

You have several options to manage or disable cookies:

Browser Settings

Most web browsers allow you to control cookies through their settings. You can:

  • View what cookies are stored and delete them individually
  • Block third-party cookies
  • Block cookies from specific websites
  • Block all cookies from being set
  • Delete all cookies when you close your browser

Instructions for popular browsers:

Do Not Track (DNT)

Some browsers have a "Do Not Track" (DNT) setting that sends a signal to websites requesting that your browsing not be tracked. However, there is no universal standard for responding to DNT signals. We currently do not respond to DNT signals but are monitoring regulatory developments.

Opt-Out of Marketing Cookies

You can opt-out of targeted advertising through these industry resources:

CCPA Compliance (California Residents)

Under the California Consumer Privacy Act (CCPA), you have the right to opt-out of the "sale" or "sharing" of your personal information. While we do not sell personal data in the traditional sense, some cookie-based advertising may be considered "sharing" under CCPA.

Learn more about your CCPA rights →

Cookie Retention Periods

The length of time a cookie remains on your device depends on whether it is a "session" or "persistent" cookie:

  • Session cookies: Expire when you close your browser
  • Persistent cookies: Remain until they expire or you delete them (typically 30 days to 2 years)

Updates to This Policy

We may update this Cookie Policy periodically to reflect changes in our practices or legal requirements. The "Last updated" date at the top of this page will indicate when changes were made.

Contact Us

If you have questions about our use of cookies, please contact us:

⚖️ Legal Notice: This Cookie Policy is provided for informational purposes and does not constitute legal advice. Laws and regulations vary by jurisdiction and change frequently. We recommend consulting with a qualified attorney to ensure compliance with applicable cookie and privacy laws.